Kensington EQ

Kensington EQ

Designed Using More Sustainable Materials

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Giving Plastic Bottles a Second Life: The Kensington EQ Bag Collection

A person with a Kensington backpack standing on a balcony with a cityscape in the background.

Environmental consciousness has taken center stage and the demand for sustainable solutions has never been stronger. That is why Kensington, a leader in technology accessories, has created an EQ Bag Collection – a testament to their commitment to more responsible product development.

The laptop bags and cases in the EQ Bag Collection are partially crafted using plastic bottles that have been transformed into PET polyester yarn, which is a great way to recycle plastic waste. They also incorporate post-consumer recycled (PCR) polyester, utilizing additional recycled materials to create high-quality, functional products.

Kensington embraces a four-step recycling process for the EQ Bag Collection. From the collection of plastic waste to the intricate conversion into durable, high-performance fabrics, each stage of the lifecycle has been considered. The result is a collection of bags that not only cater to the modern professional's needs but also serve as a good example of a more sustainable product.

Flowchart showing the process of recycling PET bottles.

Converting Plastic Bottles into Durable Polyester Yarn

Step 1: Collecting Recycled Plastic Bottles

The statistics surrounding plastic bottle usage and recycling are staggering. According to the latest data from the European Environment Agency (EEA), "The world produces around 1 million plastic bottles per minute, with a significant portion ending up as waste in the environment."

Recognizing this critical issue, Kensington has taken a proactive approach by collaborating with manufacturers who are committed to collecting and repurposing recycled plastic bottles. Through this initiative, the company can incorporate recycled materials into the production of the EQ Bag Collection, helping to address the plastic pollution crisis one step at a time.

Step 2: Cleaning and Cutting Process

Once the recycled plastic bottles are collected, they undergo a meticulous cleaning and cutting process. The bottles are thoroughly cleaned and inspected to ensure they are free of any contaminants or impurities. Following the cleaning, the bottles are then sliced into smaller pieces, preparing them for the next phase of transformation.

Step 3: Melting and Spinning into Yarn         

These carefully prepared plastic pieces are then melted down and spun into high-quality yarn. This innovative approach not only repurposes the discarded plastic but also produces a durable material suitable for crafting resilient bags. By transforming the plastic waste into a sustainable textile fiber, Kensington is able to create their EQ Bag Collection.

Step 4: Using Yarn to Create EQ Bags

With the high-quality yarn now ready, Kensington uses it to create EQ laptop bags and cases. Utilizing a blend of PET polyester yarn derived from recycled plastic bottles and post-consumer recycled (PCR) polyester, the collection offers a unique fusion of repurposed materials and functional design.

The EQ Experience

To showcase the tangible impact of this initiative, Kensington ensures that each bag in the EQ Collection proudly displays the specific number of recycled water bottles used in its production. From sleek laptop sleeves to spacious backpacks and a versatile briefcase, the diverse collection caters to a wide range of needs while simultaneously making a more positive environmental statement. By incorporating recycled materials, Kensington is able to provide consumers with stylish and durable products that use recycled materials.

Collection of Kensington laptop bags made from recycled plastic bottles.

Professional Features of the EQ Bag Collection

Beyond providing a more sustainable option for laptop backpacks, carrying cases, and sleeves, each product in the EQ Bag Collection offers design features that more than meet the needs of today’s professionals.

  • EQ Laptop Sleeves: Offer a modern design coupled with protection. Crafted to shield laptops and accessories from scratches and drops, these sleeves feature premium zippers and stitching, ensuring durability that withstands the rigors of daily use. Available in three different sizes, they cater to various laptop dimensions, providing a snug fit for devices up to 16”.
  • EQ Carrying Case: Ideal for daily commuters and frequent travelers, this carrying case boasts a TSA-friendly clamshell design for hassle-free airport security checks. Equipped with a padded shoulder sling strap for added comfort and convenience, it prioritizes accessibility without compromising on style.
  • EQ Backpacks: Engineered for comfort and functionality, these backpacks feature padded shoulder straps and a breathable mesh fabric that supports your neck and shoulders during extended wear. With ample storage compartments, the 14” and 16” styles seamlessly blend style with utility.

Every product in the EQ Bag Collection is backed by a 2-year limited warranty, representing Kensington’s commitment to reducing their environmental impact, while maintaining quality and customer satisfaction. With every purchase, consumers join Kensington in a mission to give plastic bottles a second life. 

Choose to Make a Difference, Choose EQ

The Kensington® EQ Bag Collection provides uncompromising functionality and durability, while making progress towards reducing our environmental impact through the use of recycled materials.  With EQ, Kensington is embracing a forward-thinking approach to design that empowers everyone to make mindful choices that positively impact the world around them.

Embrace more sustainable products with the EQ Bag Collection.